Menshaf Optical
CONTENT · CAMPAIGNS · DIGITAL
THE CHALLENGE
What needed to change.
A Riyadh optical brand needed culturally relevant creative work and a consistent digital rhythm for retail moments and seasonal campaigns.
THE RAISTARD RESPONSE
One connected direction.
Raistard developed bilingual-ready campaign direction, social content and landing-page communication built around product discovery and timely offers.
THE IMPACT
- Regional campaign direction
- Consistent visual communication
- Connected social and landing-page activity