THE FOUNDER’S PAGEBack to Raistard ↗

M. TALHA BIN ZUBAIR

ISLAMABAD, PAKISTAN

People first.
Ideas always.

I’m Talha. An entrepreneur by soul,
a leader by passion, and the person
behind Raistard.

BUILDING SINCE 2012
FOUNDER & CEO / BRAND CONSULTANT / CERTIFIED TRAINER

M. Talha Bin Zubair seated in his Raistard office
M. TALHA BIN ZUBAIRFOUNDER & CEO

01 / MY STORY

Before the brands,
there were people.

My entrepreneurial journey began in 2012, with an independent online clothing store.

That first business gave me a direct introduction to customers, communication, and selling online. It was the beginning of a much longer interest in how brands connect with people.

In 2014, I joined the School of Leadership as an intern. Youth conferences, project work, and eventually trainer certification taught me how to listen, build a team, and move an idea forward.

At KASBIT, that grew into responsibility for marketing and student affairs. At The Ajency, it became campaign work across automotive, food, education, apparel, banking, and training brands.

I founded Raistard in May 2020. Today, I bring those experiences to the businesses I work with: understanding what they need, finding a direction, and helping the team deliver it.

M. Talha Bin ZubairFounder & CEO, Raistard

02 / BRANDS ALONG THE WAY

Different industries.
A broader perspective.

Brands I have worked with at Raistard and, earlier, as part of The Ajency. Each chapter brought a different set of challenges and experiences.

RAISTARD / FOUNDER & CEO

Brands we have worked with.

Client logos from Raistard’s company portfolio, spanning current and past work.

Explore the full Raistard portfolio +

THE AJENCY / 2018–2020

My earlier agency experience.

Clients I worked with during my time at The Ajency, in client servicing and account management.

Pak Suzuki
Pak Suzuki
Macca Motors
Macca Motors
Popular Group
Popular Group
Young’s
Young’s
J. Junaid Jamshed
J. Junaid Jamshed
MCB Islamic Bank
MCB Islamic Bank
Torque
Torque
Trainers Resource Group
Trainers Resource Group
Eden College
Eden College
Unique
Unique
Reads School & College
Reads School & College
Meritorious Education Centre logo
Meritorious Education Network

03 / SELECTED WORK

What the work
actually involved.

A closer look at the planning, communication, and coordination behind a few memorable projects.

01Macca MotorsBRAND TRANSITION / AUTOMOTIVE+

Helping customers navigate a change.

When Macca Motors moved from Suzuki to KIA, the work went beyond announcing a new name. Customers needed to understand what the transition meant for them.

I helped manage the transition communication and prioritise queries from existing Suzuki customers, keeping customer concerns part of the process.

Customer communication · Account management
02Popular GroupPRODUCTION / FIVE PLANTS IN 19 DAYS+

Five locations. One production team.

The shoot covered food plants in Risalpur, Bhai Pheru, Multan, Tando Adam, and Karachi over 19 days.

I managed the production team’s travel and accommodation, coordinated the shoot, and oversaw quality and team management throughout.

Production logistics · Team management
03Pak SuzukiCAMPAIGN / FAREWELL & LAUNCH+

“See You Boss.”

My campaign experience includes Pak Suzuki’s final Mehran campaign, “See You Boss,” and the new Alto after-sales campaign launch, during my time at The Ajency.

Campaign delivery · Client servicing
04KASBITEDUCATION / MARKETING & STUDENT AFFAIRS+

Connecting the institution with its students.

I worked with senior management on marketing strategy, managed student affairs, and coordinated print campaigns with Jang, Express, Dawn, and other publications.

Institutional marketing · Student engagement

A FEW MOMENTS ALONG THE WAY

The people.
The learning. The memories.

Photographs and a certification from my earlier profile. Small pieces of a much longer journey.

Where it beganYoung Leaders Conference / 2015
Learning with peopleYoung Leaders Conference / 2015
An academic chapterKASBIT / Personal archive
From learning to facilitatingTrain The Young Trainers / 2017

04 / THE JOURNEY

Every chapter
adds something.

From starting a business in 2012 to youth leadership and building Raistard, each chapter has shaped how I work.

Founder & CEO Raistard

Brand Consultant EZ Marketing · UAE

Business Consultant Digicom Technologies · Islamabad

Marketing & Sales Consultant Planet Cellular Inc. · USA

Personal Brand Consulting Faisal A. Hussain · Fintech, Qatar

Client Servicing & Account Management The Ajency · Karachi

Marketing & Student Affairs KASBIT · Assistant Manager to Manager

Assistant Production Manager Play Entertainment · Karachi

Intern to Project Associate School of Leadership · JLC 2015

My first business Independent online clothing store

Education & training

BBA · KASBIT
Train The Young Trainers · School of Leadership, 2017
ISO 9001:2015 Awareness & Transition · URS, 2017

THE NEXT CONVERSATION

What are you
working on?

A brand taking shape, a business finding its direction, or a team ready to learn. I’d love to hear about it.