01 / MY STORY
Before the brands,
there were people.
My entrepreneurial journey began in 2012, with an independent online clothing store.
That first business gave me a direct introduction to customers, communication, and selling online. It was the beginning of a much longer interest in how brands connect with people.
In 2014, I joined the School of Leadership as an intern. Youth conferences, project work, and eventually trainer certification taught me how to listen, build a team, and move an idea forward.
At KASBIT, that grew into responsibility for marketing and student affairs. At The Ajency, it became campaign work across automotive, food, education, apparel, banking, and training brands.
I founded Raistard in May 2020. Today, I bring those experiences to the businesses I work with: understanding what they need, finding a direction, and helping the team deliver it.

















































































